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48 hour books vs digipod how to#
48 hour books vs digipod pdf#
48 hour books vs digipod archive#
48 hour books vs digipod download#

There are many tools out there that will allow you to layout a PDF, but these ones below are some of the best across a range of different effort and control levels.

48 hour books vs digipod how to#

I've got some advice for you on what programs to use and how to design it yourself. If the thought of laying out an ebook seems daunting to you, don't let that put you off.

48 hour books vs digipod pdf#

That's why you now see a ‘Download PDF' option for each of our Tradecraft issues! How to create an ebook PDF When we first launched this new issue-style blog format of ours back in January we heard from our readers that they wanted a downloadable PDF of the articles so they could refer back to the information later or read it on their iPad or tablet. Not only that, but you're also offering them the opportunity to read the information in a different format. You're taking a step out of the research and learning process for your reader by arranging the posts in a ‘recommended reading' order and giving it to them to keep and reference. Well-written posts are great on their own as standalone pieces of content, but presenting them alongside other posts on the same topic can add context and tell many sides of the story all in one handy package. Not only can you add value and insights into the introduction and conclusion you'll write for your ebook, but there is also great value in contextualising information for the reader. Just because the content already exists on your blog, it doesn't mean there isn't value in delivering it in an ebook also. Why your repurposed blog content is valuable Get it out into the world today with a quick, customizable landing page. Share your next big idea with a landing pageĭon’t wait to test out a new project.

48 hour books vs digipod download#

So get specific with your topic and offer it for download on relevant posts. What’s working even better today are smaller, unique, bite-sized lead magnets that directly relate to what people are already consuming. In his post about content upgrades, Pat Flynn has this to say about having multiple shorter ebooks available rather than one long one you promote site wide: The reason we suggest five posts is that your ebook doesn't have to be long, in fact it's probably better if it's not.

Write an introduction and a conclusion to wrap it up.

Arrange them in a logical order so they take the reader on a journey through learning about the topic.

Choose five blog posts that discuss different aspects of the same topic.

Here's how you can create an ebook to give away to your subscribers in four simple steps: You can create an ebook on a certain topic by gathering together posts you've already written and repurposing them.

48 hour books vs digipod archive#

This is where your archive of past blog posts comes into play. The best part about creating an ebook as your opt-in incentive? You've already done the bulk of the writing. There are many types of content upgrades you could create (check out our ultimate guide to content upgrades for inspiration), but one of the most popular is a PDF ebook. In fact, Clay Collins, co-founder of LeadPages, found that promoting upgraded content at the end of blog posts on LeadPages was the number one factor in growing their email list and one of the main reasons their company has grown so fast. The promise of a weekly newsletter alone may be enough to get loyal fans to sign up to your email list, but offering a useful piece of extra content that will make their life easier or help them learn is how you convert a casual reader into a subscriber. And there isn't much easier option than offering a free ebook. You've likely heard it before, but I'll say it again: content upgrades are a great way to give added value to a reader in exchange for their email address.